Sides chicken brand opens multiple sites in London & beyond
HALAL STATUS Fully HalalFried chicken brand ‘Sides’ have launched a number of sites across London this past month including most recently in Leeds.
Developed by YouTube collective, The Sidemen, these guys are the latest cloud kitchen-based mega brand to launch in multiple locations simultaneously via REEF – the world’s largest operator of virtual restaurants.
With Sides’ websites assuring that “all of our meat comes from a halal supplier”, the group is forging ahead with an ambitious growth plan to bring its chicken dishes across the UK and beyond.
London: Acton, Bexleyheath, Camberwell, Camden, Canary Wharf, Clapham, Enfield, Gants Hill, Gypsy Hill, Hornsey, Old Kent Road, Putney, Southgate, Tower Hamlets, Twickenham, Vauxhall, Victoria, Wandsworth, West Kensington, Woolwich.
Outside London: Bedford, Bradford, Birmingham, Dunstable, Leeds, Leicester, Manchester, Milton Keynes, Romford, Slough, Watford.
Set to open 200 sites globally by the end of 2022, Sides is part of Virtual Hero, a subsidiary of Hero Brands, the company behind fast casual Halal chain German Doner Kebab and Choppaluna.
Sidemen member, Vik Barnes, said: “As huge fans of fried chicken, we’re excited to launch a further location outside London and bring Sides to the people of Leeds as we continue to expand rapidly throughout the UK and beyond.”
Having launched its first physical location at BOXPARK Wembley in February, they are currently available to order via Deliveroo and Uber Eats.